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FREQUENTLY
ASKED QUESTIONS
SMS COMBOTEXT SYSTEM |
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THE
BASICS
01. WHAT IS
THE "COMBOTEXT SYSTEM"?
ComboText is a 2-in-1 SMS Text Message
delivery system that is designed for
entrepreneurs seeking to start their
own mobile advertising business and
offer a unique mobile advertising
service to businesses and
professionals who want to add enhanced
"mobility" to their
marketing. Combo-Text will enable you
to offer a highly specialized and
unique mobile advertising service with
NO Telco charges and NO per message
fees whatsoever.
02. WHAT IS A SHORT CODE?
A Short Code is an abbreviated phone
number - which in our case, is a
short, six-digit mobile number - that
requires no area code and works
anywhere in the U.S. You've probably
seen TV and print ads asking people to
"Just text OUR KEYWORD to 368674
to join and receive..." This
six-digit number is known as a Short
Code. They are widely used to send
request text messages as well as a
subscription tool that enables
consumers to opt-in and subscribe to a
mobile campaign right from their
phone.
03. WHAT DO
YOU MEAN BY "DESIGNATED"
SHORT CODE NUMBER?
Your designated short code number
depends on the Domain Name that you
use for your mobile service. If your
Domain Name is a DOTCOM, your
designated short code number would be
368266 (which if you look at a
cellphone keypad, spells d-o-t-c-o-m).
If your Domain Name is a DOTNET, your
short code is 368638. And if your
Domain Name is a DOTORG, your
designated short code is 368674.
04. DOES MY
DESIGNATED SHORT CODE WORK OUTSIDE THE
U.S.?
No. The short codes that we use work
only within the Continental United
States, Hawaii, Alaska, US Virgin
Islands, and Puerto Rico.
05. DO PEOPLE
GET CHARGED WHEN THEY CALL THE SHORT
CODE NUMBER?
No. The short codes that we use do NOT
charge for any call. However, the
caller must have a current text
messaging or data plan from his/her
mobile carrier in order to request an
instant message or to subscribe to
receive message updates. Standard
charges from carrier may apply.
06.
WHAT IS A "PROVIDER" OR
"PUBLISHER"?
The term "Publisher" (also
know as the Provider of the Mobile
Advertising Service) refers to YOU -
the individual or the business entity
that owns and offers the mobile
advertising service. Since you are the
owner of your own mobile advertising
service, you are primarily responsible
for the "CONTENT" that is
being offered through your service.
Hence, this technically makes you the
Content Provider, or what is referred
to as the Publisher.
07.
WHAT IS AN "ADVERTISER"?
An Advertiser is any brand or
business, local or national, that
sends their advertising messages via
SMS text message through your service.
If you order our ComboText System and
offer mobile advertising service to
others, then Advertisers are your
Clients. Advertisers pay you in order
to use your service, which enables
them to send advertising messages to
their customers.
• EACH Advertiser is assigned its
own unique KEYWORD.
• EACH Advertiser can have UNLIMITED
consumers request their messages.
• EACH Advertiser can send UNLIMITED
messages via SMS Text Message, using
your service.
08.
WHAT IS A "MOBILE
SUBSCRIBER"?
A Mobile Subscriber — also referred
to as "Consumer" or
"Recipient" — is a person
who has opted-in or subscribed to
receive automatic updates from a
specific Advertiser. Each individual
Advertiser can have an UNLIMITED
number of subscribers to whom they can
send their messages.
09. WHAT IS
AN "OPT-IN CODE"?
The OPT-IN CODE is the same as your
DOMAIN NAME - the name of your Website
under which you offer mobile
advertising service. As a Publisher
offering Mobile Advertising service,
you will need to have your own domain
name which will also serve as your
official Mobile Opt-in Code. Your
Opt-in Code is the FIRST word
that consumers type when requesting an
instant message or when subscribing to
receive automatic message updates from
a specific Advertiser.
10. WHAT IS A
"KEYWORD"?
A KEYWORD is the word or name that an
Advertiser chooses to specifically and
uniquely identify itself to the
general public. Each of your
Advertising Clients will have their
own unique Keyword. Their keyword is
the SECOND word that consumers
type when requesting an instant
message or when subscribing to receive
automatic updates from a specific
Advertiser.
11.
CAN I USE THE SAME DOMAIN NAME FOR
COMBOTEXT AND ANY OTHER SYSTEMS?
No. If you intend to offer another
mobile advertising service in addition
to offering Combo-Text service, you
will need to allocate TWO Domain
Names, one for each service. Most
Publishers who do this use the same
domain name, but with different
extensions. For example, you can use
MYDOMAIN.COM for your Combo-Text
service and use MYDOMAIN.NET for your
AdPix advertising showcase.
12.
WHAT'S THE DIFFERENCE BETWEEN THE
"BASIC" AND THE "PROPLUS"
SYSTEMS?
All mobile and messaging
functionalities are the SAME. However,
with the Basic System, you only get
100 Advertiser Keywords. With the
PROPlus System, you get One (1,000)
Thousand Advertiser Keywords plus the
"txtNpix" feature which
enables your advertisers to add
pictures to their text messages. So,
for just $100. more for set-up and
$19./month extra, you get TEN TIMES
MORE Keywords plus the "txtNpix"
feature when you order the PROPlus
system.
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GETTING
THE MESSAGES (Request Process)
01. HOW DO
CONSUMERS SUBSCRIBE TO RECEIVE
AUTOMATIC UPDATES?
To subscribe, consumers are required
to text TWO words: the DOMAIN NAME
that identifies the owner of the
service and the KEYWORD that
identifies the specific Advertiser
from whom they wish to receive
promotional text messages. Example: If
the domain name is PROMOBUX and the
advertiser's keyword is PIZZA, then
the consumer must text the words
PROMOBUX PIZZA to the short code
number 368266.
02. AFTER THE
CONSUMER SENDS A REQUEST, WHAT HAPPENS
NEXT?
The System automatically sends a
reply, offering the consumer TWO
options for receiving the message.
PRESS 1 - will enable the
consumer to subscribe to receive
automatic promotional updates whereby
the consumer is sent all FUTURE
promotional offers from the specified
advertiser.
PRESS 2 - will automatically
and instantly send the consumer ONLY
the most current promotion offer of
the advertiser. This is a
one-time-only request and the consumer
will NOT receive any future updates.
03. WHAT
HAPPENS IF THE CONSUMER SELECTS OPTION
#1 TO SUBSCRIBE TO UPDATES?
If the consumer selects Option #1, the
consumer would receive another text
message requesting them to verify
their intention to subscribe. To do
this, the consumer must reply with the
word "YES" to confirm their
subscription. After that, the consumer
is officially subscribed. The entire
process may take one to two minutes to
complete.
04. WHAT
HAPPENS IF THE CONSUMER SELECTS OPTION
#2 TO RECEIVE THE CURRENT PROMO?
If the consumer selects Option #2, the
system will automatically and
instantly send the consumer the most
current promotional offer of the
advertiser. This is a one-time-only
request and the consumer will not
receive any future updates. If the
consumer wants to receive promotional
updates later on, he/she must make
another "Instant Request",
or they can subscribe in order to
receive updates automatically.
05. HOW DOES
SOMEONE UNSUBSCRIBE?
There are two ways to unsubscribe: (A)
Send a text message that says
"STOP" along with the Domain
Name and Keyword, or (B) After
receiving a message from an
advertiser, reply to the text message
with the word "STOP" to
automatically unsubscribe.
06.
WHAT IS "txtNpix" AND HOW DO
PEOPLE RECEIVE THE PICTURE?
txtNpix is a standard supported
feature that enables your advertisers
to include to their SMS text message a
link to a supported image. People who
have smartphones can simply click on
the link to view the accompanying
image. Instead of just sending a
simple text message, advertisers can
now include an image which can enhance
their marketing message and attract
more customers.
07.
IS "txtNpix" THE SAME AS
MMS?
No. With MMS, the picture is an
integral part of the text message,
making MMS more expensive to deliver
and possibly cause the recipient extra
fees. txtNpix sends the picture
separately through the Mobile Web,
making it easily available to people
with smartphones.
08.
WHAT HAPPENS IF THE MOBILE CUSTOMER
HAS AN ORDINARY CELL PHONE?
If the recipient of the text message
does not have smartphone, they will
still be able to receive the text
message in full. However, their phone
will not be able to click to view the
accompanying image. This is why, even
with the txtNpix feature, advertisers
must still write their text message in
a manner that is sufficiently
comprehensive and effectively deliver
their marketing message.
09.
WILL PEOPLE RECEIVE THE IMAGE WHETHER
THEY CHOSE OPTION #1 OR #2?
Yes. People will receive the
advertiser's text plus image whether
they simply request to receive the
most current promotional offer of the
advertiser (option#1), or subscribe to
receive updates (option #2).
10.
IS THERE A DEMO THAT I CAN TRY?
Yes. From your cell phone, you can
text the words PROMOBUX PIZZA
and send to 368266 (DOTCOM). If you
text to this demo service, you will
get an idea of how the 2-in-1 SMS
request process works. (Please note
that this demo uses our new txtNpix
feature. So, if you are using a
smartphone, you will also receive the
accompanying image.)
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PRIVATE-LABEL
COMBOTEXT WEBSITE
01. WHAT DO I
NEED IN ORDER TO START MY MOBILE
COMBOTEXT SERVICE?
The key to getting started is to pick
the DOMAIN NAME that you want to use.
This domain name will be used as your
official Opt-in Code, as your
Marketing Website, and as your Mobile
ComboText Website.
02. WHAT DOES
MY "WEBSITE" DO?
Your Website ... (1) Contains all the
mobile system communications files
needed to make your domain name
function as a mobile advertising
delivery system; (2) Your website
contains a Keyword Search &
Registration Form which will enable
potential Advertisers to check the
availability of a keyword they wish to
use; (3) Your website will be
ecommerce-enabled and will connect to
your PayPal account, so your
advertisers can order and pay for your
service; (4) Your website also has an
Admin Back Office where you can login
to manage activities relevant to your
service; and (5) Your website will
also have a Client Back Office where
all your advertisers can login and
send their advertising messages.
03.
CAN I SEE A SAMPLE WEBSITE LIKE THE
ONE YOU'RE GIVING ME?
Yes. Go to TEXTCOMBO.COM.
This will give you an idea of how your
own website will appear. The design of
your own website will be based on this
template and cannot be modified. If
you want to create a certain look or
require a website with a different
billing structure, we encourage you to
design your own marketing website.
IMPORTANT: The design of your
marketing website is by itself just a
collateral element of our overall
service. The most important and most
valuable aspects of our service are
NOT VISIBLE TO YOU. This includes all
the Mobile Communications
functionalities that: (a) make your
Domain Name work with your Short Code
number, (b) provide your Advertisers a
back office to enable them to
edit/modify/send their advertising
messages, and (c) enable your website
to deliver ads via SMS Text Message.
04. CAN I SELECT ANY DOMAIN NAME I
WANT FOR MY WEBSITE?
Yes. However, since your
Domain name will also be used as your
Opt-in Code, you should consider the
following: (a) Keep your domain name
short, preferably 15 characters or
less. This will make it easier to
remember and easier to type on a phone
keypad; (b) Your domain name can only
be a DotCom, DotNet, or DotOrg -
because these three are the only ones
that will work with the short codes we
use.
05. I DO NOT HAVE A DOMAIN
NAME; WHAT SHOULD I DO NEXT?
You can go to www.centralops.net
to check whether the domain name you
want to use is available. After that,
go to our Domain Set-Up Form (at the
Web address shown on the email you'll
receive after you order your ComboText
System) and complete the form
accordingly. You have the option to
register the domain name - on your own
- using any registry service you want.
Or, we can register your domain name
for you at no extra charge. However,
we strongly recommend that you first
check and make sure the domain name
you want to use is available.
06. SHOULD I
REGISTER MY OWN DOMAIN NAME OR SHOULD
I LET BRANDEL DO IT FOR ME?
Registering your own domain
name offers a lot of advantages,
including the ability to choose your
own registrar and control the records
of your domain name for email and
other purposes. Plus, if you wish to
transfer or sell the domain name later
on, you have full access to do
whatever you want.
07. I ALREADY
REGISTERED MY OWN DOMAIN NAME; WHAT
SHOULD I DO NEXT?
If you already own a domain
name, simply go to our Domain Set-Up
Form (at the Web address shown on the
email that you'll receive after you
order your ComboText System) and
complete the form accordingly. After
completing the form, you will be
instructed to point the DNS properties
of your domain to our servers where we
will host your mobile advertising
website for you.
08.
WHAT
IF I AM ALREADY USING MY DOMAIN NAME
AND IT HAS CONTENT?
If that's the case, keep your current
website where it is and just register
a NEW domain name which we can use
EXCLUSIVELY for your Mobile ComboText
website. Once you allot a domain name
for your Mobile ComboText website, it
will have to be hosted at our server
and you will NOT have any backdoor
access to the website. You will not be
able to add or make changes to the
content of the website.
09. WHAT IF I
WOULD LIKE TO DESIGN MY OWN WEBSITE?
In that case, we recommend you use TWO
domain names: (a) Use domain#1 for
your ComboText System, which we will
host and utilize for all mobile
communications functions; and (b) Use
domain#2 as your main marketing
website, which you can host on your
own, and design any way you want.
10. CAN I
CUSTOMIZE THE MAIN GRAPHICS OF MY
WEBSITE?
Yes. From your admin back-office, you
will be able to upload your own custom
banner which appears on the very top
of the main page of your website. This
is the only image that you can
customize and update any time you
want. If you do not have a custom
banner, we have stock designs that you
can use.
11.
CAN BRANDEL MAKE MY WEBSITE JUST BLANK
OR POINT TO MY SELF-DESIGNED WEBSITE?
Yes, we can. This situation usually
comes up when a Publisher wishes to
design and host their own marketing
website. We can have the website we
are hosting to display a blank screen,
or we can have it point to another
URL, which can be the marketing
website that you design and host on
your own.
12. CAN I
HAVE AN EMAIL ADDRESS USING MY DOMAIN
NAME THAT YOU'RE HOSTING?
We will NOT program any custom email
address involving the domain name that
we are hosting and using for your
ComboText System. It would be better
for you to use another domain name or
email service as your email address
for your marketing or customer-contact
needs.
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PAYPAL
ACCOUNT
01. WHY DO
YOU REQUIRE A PAYPAL EMAIL FROM ME?
As an added OPTIONAL
feature, we've included an "order
page" to the basic Website that
we create and host for you. This order
page has an order button that will
automatically connect an advertiser to
your PayPal account, giving them the
ability to order your service and pay
with a major credit card - Visa,
Mastercard, Amex, Discover - or pay
with their PayPal account.
02. CAN I
CHANGE THE AMOUNT I WANT PAYPAL TO
CHARGE MY ADVERTISERS?
Yes. In your Admin Back
Office, you will find a form that will
enable you to make changes to the
amount you want to charge your
advertisers. You can charge both
by-the-MONTH and by-the-YEAR, which
gives your advertising clients the
opportunity to choose which way they
prefer to pay for your service.
03. HOW MUCH
SHOULD I CHARGE?
As the owner of your own
Mobile service, you can charge your
advertisers any rate you want.
However, based on our observation of
competitive industry pricing, we
recommend $59 Per MONTH or $599
Per YEAR. This pricing is
extremely competitive considering that
you're offering your advertisers a
2-in-1 SMS delivery of UNLIMITED
messages to UNLIMITED consumers with
NO per-message fee whatsoever.
04. I DO NOT
HAVE A PAYPAL ACCOUNT; WHAT SHOULD I
DO NEXT?
Setting up a PayPal account
is EASY and FREE. Click here: (www.paypal.com)
to sign up.
05. I ALREADY
HAVE A PAYPAL ACCOUNT; WHAT SHOULD I
DO NEXT?
If you already have a
PayPal account, simply login to your
website's ADMIN Back Office and click
on "Update/Modify Account
Information" from the main menu.
From there, you can enter your PayPal
account email address as well as the
prices you wish to charge for your
service.
06.
I
ONLY HAVE A REGULAR MERCHANT ACCOUNT:
WHAT SHOULD I DO NEXT?
In this case, you have TWO options:
(1) Get a PayPal account and you can
program your website's order button
accordingly. (2) Design your own
marketing website and use your
merchant account to bill your
advertisers. Please note that if you
plan to take this route, you must have
adequate knowledge of HTML and
whatever other programming your
merchant account requires. We do NOT
provide any support or coaching on
this matter as this is beyond the
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DISTRIBUTORS
/ DISTRIBUTOR CODES
01. HOW DO I
SET UP DISTRIBUTORS TO MARKET MY
PRODUCT?
You can set up an unlimited number of
distributors and affiliates to promote
your service. Simply assign each
distributor a CODE name or a number
(or any combination of numbers and
letters) by which you can easily
identify each of your distributors. In
order to get credited for their sale,
your distributor must promote their
unique Web address which will
look something like this: www.yourdomainname.com/?mpx=ZZZZZ
(where ZZZZZ represents the
Distributor Code.)
02. HOW DO I
KNOW WHICH DISTRIBUTOR MADE THE SALE ?
If an Advertiser uses the PayPal
button to order your service, the
Distributor Code is also sent to
PayPal. This information will form
part of the ITEM NAME that PayPal
sends you after the order is placed,
so you can identify which distributor
brought in the order. Give it a try.
Order a keyword by clicking the button
that connects to Paypal. When the
PayPal screen shows up, look under the
"Item#" and you will see
something like (MX=????) - reflecting
the Distributor Code you used.
03.
WHAT HAPPENS IF AN ADVERTISER DOES NOT
ENTER A DISTRIBUTOR CODE?
If an Advertiser fails to enter a
Distributor Code, the system will
automatically display your Domain Name
or the Number "111" as the
distributor. So, when you receive an
order notice from PayPal with your
Domain Name or 111 as the a
distributor, you'll know what
happened. Chances are, this is an
in-house sale that was not generated
by a distributor, also making the sale
non-commissionable. |
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